Drivers who travel at higher speeds have less time to identify and react to what is happening around them. It takes longer to stop. If there is a collision it is likely to be more severe, causing greater injury.
For car occupants, the risk of being in a collision increases with greater speed.
*Road Safety Web Publication, No16, Dft, September 2010
Use the two second rule - Always keep two seconds distance between you and the vehicle in front. In wet or icy conditions, this should be doubled.
You're twice as likely to kill a pedestrian at 35mph than at 30mph.
Road deaths claim more lives than malaria globally - we all have our part to play in keeping the roads safe.
*World Health Statistics, 2008